↠ Go: A Kidd's Guide to Graphic Design || ☆ PDF Read by ☆ Chip Kidd

By Chip Kidd | Comments: ( 308 ) | Date: ( Aug 26, 2019 )

Kids love to express themselves, and are designers by nature whether making posters for school, deciding what to hang in their rooms, or creating personalized notebook covers Go, is an introduction to the ways in which a designer communicates his or her ideas to the world It s written and designed just for those curious kids, not to mention their savvy parents, who wantKids love to express themselves, and are designers by nature whether making posters for school, deciding what to hang in their rooms, or creating personalized notebook covers Go, is an introduction to the ways in which a designer communicates his or her ideas to the world It s written and designed just for those curious kids, not to mention their savvy parents, who want to learn the secret of how to make things dynamic and interesting.


  • Title: Go: A Kidd's Guide to Graphic Design
  • Author: Chip Kidd
  • ISBN: 9780761172192
  • Page: 215
  • Format: Hardcover

About Author:

Chip Kidd

Chip Kidd is an American author, editor and graphic designer, best known for his innovative book covers.Born in Reading, Pennsylvania, Kidd grew up in a Philadelphia suburb, strongly influenced by American popular culture While a design student at Penn State, an art instructor once gave the assignment to design a book cover for Museums and Women by John Updike, who is also a Shillington native The teacher panned Kidd s work in front of the class, suggesting that book design would not be a good career choice for him However, Kidd later received professional assignments to design covers for Memories of the Ford Administration and other books by Updike.Kidd is currently associate art director at Knopf, an imprint of Random House He first joined the Knopf design team in 1986, when he was hired as a junior assistant by Sara Eisenman.Publishers Weekly described his book jackets as creepy, striking, sly, smart, unpredictable covers that make readers appreciate books as objects of art as well as literature USA Today called him the closest thing to a rock star in graphic design today, while author James Ellroy has called him the world s greatest book jacket designer.



Comments Go: A Kidd's Guide to Graphic Design

  • Kaethe

    I'm guessing that the vast majority of readers couldn't name a single book designer. Genre fans could maybe name a cover artist or to, especially fans of fantasy. Of course, everyone has an opinion about which book covers they like and which ones they don't, about which are appealing and which ones repel, but most folks don't dwell on the design of books any more than they ponder the design of breakfast cereal boxes.And that's okay. Except computers have made it possible for everyone of us to be [...]


  • Mike

    This book was fantastic for it's description of graphic design. I'd like to see a slight rewrite as 1) A high-school graphic design course or college intro course first reading and 2) a booklet to give to people who hire designers to explain exactly what it is they're paying for.


  • Cheryl

    4.5 stars rounded up - valuable for anyone who has any interest in graphic design, which, it can readily be argued, is everyone. Consider not just captivating book covers or fashion trends in interior decorating or advertising logos, as a relative newbie like me first thinks of. Consider the colors and fonts of informative road signs, for example; they're not just black on white rectangles, are they? Next time you look into the cooler at the convenience store, consider the shapes of the differen [...]


  • Linda Robinson

    Kidd makes graphic design an everyday interesting subject for the lucky reader who picks up this book. Starting with the stop sign "Go" on the front to the back cover, he puts graphic design within easy reach of a school kid. Brief history of design well-represented, starting with those famous pictographs in France through numbers, letters, typefaces and styles, with examples that can be easily understood. Form before function, content, concept, negative space and other grander elements are expl [...]


  • Carolyn

    yay, I really liked this!! I kept on thinking "wow, my art teacher would freaking ADORE this book." I'm going to add it to my book outlet cart and get it for her some time soon. the info is somewhat basic, but I think I had a bit more background knowledge than the audience he wrote this for, so it's fine. I really didn't care bc this book would be worth it even if it wasn't in English- the design is really awesome! there are tons of examples of the terms he defines. but of course I'd prefer for [...]


  • Barb Middleton

    I had to take a graphic design class for my journalism degree. I would have loved reading this book first. Not only is it a great introduction to the subject, but it backs up the information with beautiful visuals. I remember trying to study the tiny black and white images in my textbook at the University of Minnesota. Chip Kidd explains how graphic design is about solving problems. How it involves using content and form to create visuals that communicate messages. How content is what is being c [...]


  • Ollie

    Where has this book been all my life? I first became aware of Chip Kidd's design when the classic Batman comics got reissued some years ago. Kidd designed the covers and I remember being so taken aback by the design because it was so stark and unusual. After that, I always kept an eye out for what Chip Kidd was up to.Then lo and behold, he puts out a guide to graphic design! Throughout GO, Kidd very carefully takes us through the process of not just how he designs, but also teaching us how every [...]


  • Raina

    Promoting this at local elementary schools this summer reading season. The kids are actually really responding to the cover, and to the discussion I initiate about book cover and graphic design. And it's been asked for often by the kids who've come into the library. Although the design is (of course) engaging and lovely, it does seem a little odd as a kids' piece. All of the book cover examples are of adult books (most of them not particularly famous books). And it seems to be written at the sop [...]


  • Ms. Yingling

    I am enthralled by the design of every day objects-- anything that makes today today and yesterday yesterday. Clothing, packaging, furnishings, buildings, magazines-- I love thinking about what made things seem beautiful in 1978 but makes them so ugly now. Pantone colors of the year fascinate me. Graphic design is certainly something that children don't often think about, but they should, because they certainly react strongly to things like bad book covers. This book was a very fun overview of d [...]


  • Trike

    This is an excellent YA design book to introduce kids to design. It presents the information in easy-to-assimilate bits and then gives the kids projects to do in the back, and even a website where they can share them.It also has nice touches of humor. I particularly like this page on color:You might not know Chip Kidd's name, but you know his deigns. His most famous one is for the cover of Jurassic Park.


  • Janet

    Great book about graphic design - I'll read this again!


  • Abby

    I'm not in fifth grade, but I do have a love of book design and typography and I have to say--this book was a great overview of graphic design. Of course I can't use it for my thesis, but it got me in the mood to read more after a pretty big break.


  • Erin

    Librarian friends of mine did a talk on graphic design at a recent conference and they recommended this book. It is an informative and visually interesting introduction. I do a lot of little design projects at work. Learning more about design inspires me to step up my game. I wonder if I can get any of the kids around the library to pick this up. Some of the project ideas at the end might be a solution for : "I'm bored."


  • Janis

    Wow! This book was a YALSA nonfiction finalist, and I can understand why--I'm just not sure why it didn't win.Despite the awkward "A Kidd's Guide" (punning on the author's last name) and the age range of 10 and up on the back cover, this book is really YA--I can't see a 10-year-old taking the time to read it.Everyone else SHOULD read it. Kidd explains techniques and details in an incredibly friendly, approachable manner. He even mocks his own grammatical errors (and there are several)--I even ca [...]


  • David Taberner

    I did a bit of a double-take when I first saw that this book was aimed at “Grade 5 & up” because the two people I’d formerly heard of it from - my 16 year old cousin & a former coworker - certainly read far above a 5th grade reading level. When I finally read it, it became very clear why the appeal is so wide: Kidd explains the principles of graphic design in a simple and entertaining way that is engaging & entertaining for kids & adults.He expanded my prior definition of g [...]


  • Michael Neno

    Ostensibly for Kidds (I mean kids), Chip Kidd's Go: A Kidd's Guide to Graphic Design is in truth worth reading by all ages.Kidd is a designer who loves design, the history of design, loves designing and loves teaching design. Every page of this graphics-packed book has insight on the creative process, on the thought process required for good design and the infinite number of techniques and tools which can be used in design.This short but potent book entertainingly covers typography, package desi [...]


  • Mary Amato

    I loved this intro to design by a master of book cover design. It's pitched as a book for children, and it would be a great gift for a kid who is interested in art. It's also an informative and fun read for adults who want to know the basics of what goes into the process of designing everything from ads, to posters, to books, to labels, and much more. Makes me want to go back to school and study graphic design!


  • Regina Hoskins

    Great book that is well written and accessible for students. I loved all the examples given by the author, especially since many of them were book covers. Basic principles of design are clearly explained and although many of the examples are for book covers, this book easily applies to what students should be taught about online graphic design. "Always remember: Form follows function."


  • Dana

    A very quick read (took me an hour) that explains the basics of graphic design simply and visually. Two things I learned from this book that I didn't know: Garamond was the first font and the FedEx logo was designed to create an arrow with the negative space between the letters e and x (I never ever noticed that!) The final chapter contains 10 design projects for the aspiring graphic designer.


  • Amanda

    Completely fascinating book that will become a required texts for my classes that are designing graphic projects. If assigning this book made even one kid pause before adding rainbows and sparkly unicorns to a project using orange font on blue background, it could become my favorite book ever.


  • Jory

    What a fabulous intro to graphic design! Read this in a two-hour sitting. Can't stop looking at street signs now. :)


  • Beth

    A great book to share with students before a big project that involves any sort of aesthetics as part of their grade. Or just for the art lover who wants to learn more about intentional design.


  • Ann Keller

    Excellent book for beginners. It is laid out in a step-by-step format, which really helps you to understand the various components in graphic design.


  • Allison Parker

    Brilliant and beautiful! For someone who lives and works closely with books, it was especially fun to read Kidd's explanations of many of the book covers he designed.


  • Alyson

    “I wish I had this book when I was a kid!” blurbs Jeff Kinney, author of the Diary of a Wimpy Kid series. I have to echo his words with a very emphatic “Me, too!!” Sadly, I can’t even remember when I first heard the term “graphic design.” I’m pretty sure it wasn’t until I was a teenager. Probably not until high school when I had to start taking those career tests and figuring out how I was going to turn my creative interests into some kind of job with a recognizable title that [...]


  • ALB

    ETEC 545. ‘How-To’, Graphic Design, Nonfiction, Week5Title: GO: A Kidd’s Guide to Graphic DesignAuthor: Kidd, Chip. GO: A Kidd’s Guide to Graphic Design. New York: Workman Publishing. 2014.Genre: Nonfiction / How-ToGolden quote: “Graphic design needs your willing mental participation, even if it’s subconscious. graphic design is messag-sending into the brain. It is a cerebral experience, not a physical one. Architecture wants you to walk through it. Industrial design takes your hands [...]


  • Knibbs

    Not just for kids - an accessible, clever and fun breakdown of graphic design. Thought-provoking stuff.


  • Rachael

    Chip Kidd analyzes the essence of design with humorously captivating pages enlightening who ever dares to pick up this mesmerizing book. When my eyes fell upon the cover of this book, my attention was immediately seized by its charm. I have been an artist for many years yet I have never read something that both visually and mentally captured the essence of art and design so perfectly. Kidd explains the basic building blocks of art and design in such detail as well as enlightening why art and des [...]


  • Erica

    They say not to judge a book by its cover, but admit it: you've picked up a book just because its cover looked cool. We all have. People put a lot of work into making a book's cover tempt readers to pick it up. Those people are called graphic designers. Have you ever wondered how those people decide what to put on a cover? Would you like to learn some of their tricks to capture people's attention? Then this is the book for you! This book takes the basic concepts of graphic design and breaks them [...]


  • Brenda Lower

    From my blog at: brensbookstoread/Each book cover, every sign, and even books are designed for maximum effect. How do they do that? The answer is graphic design. Everything from exit signs to gum wrappers are carefully designed to say exactly what the maker wants it to say. This book contains design secrets whittled down to the most basic principles, then built up into more complex ideas. Written by an experienced graphic designer, he gives multiple examples of great work, his own and others, so [...]


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  • ↠ Go: A Kidd's Guide to Graphic Design || ☆ PDF Read by ☆ Chip Kidd
    215 Chip Kidd
  • thumbnail Title: ↠ Go: A Kidd's Guide to Graphic Design || ☆ PDF Read by ☆ Chip Kidd
    Posted by:Chip Kidd
    Published :2019-05-04T10:06:33+00:00